GoHealth Launches Expanded Encompass Solution as 2022 Medicare Annual Enrollment Period Begins
End-to-end enrollment and engagement solution drives 20% higher retention in health plans, validating
With unmatched proprietary technology and consumer insights,
"Launching our expanded Encompass solution with all of our key partners is a milestone that validates
The Encompass solution consists of two key components: Encompass Connect and Encompass Engage.
- Encompass Connect is built on a growing foundation of just over 10 million Medicare plan evaluations performed for beneficiaries since 2018. Using machine learning technology,
GoHealth's proprietary PlanFit Tool helps experienced agents effectively qualify and match individuals with the best plan. This combination delivers a personalized matching process that incorporates beneficiaries' top priorities and helps them understand associated tradeoffs across various benefits as they select and enroll in a plan.
- Encompass Engage alleviates the confusion that beneficiaries often feel by facilitating an onboarding experience customized to a member's plan and health needs. When onboarding begins, plan fit is verified again by a specialized engagement team that creates a member action plan to ensure the beneficiary obtains the benefits that were most important to them at enrollment. The engagement team's depth of plan knowledge and focus on supporting the beneficiary's utilization of benefits are key drivers of member satisfaction and plan retention. Ultimately, Encompass Engage replaces less effective and disjointed communication methods to simplify obtaining care and ensure beneficiaries feel supported to maximize their health outcomes.
"Today, only one-third of seniors comparison-shop for the right Medicare plan and benefits," said
Following the 2022 Annual Enrollment Period,
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As a leading health insurance marketplace and Medicare-focused digital health company,
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